FRANCESCA BARROW
Francesca Barrow is a British Creative Director, Artist, and the founder of Façonner and CHES Editions. Her brand universe spans fashion, beauty, music, and screen, defined by her visual and sonic storytelling as a director, producer, musical artist, and luxury brand founder.
Known for her distinct stylistic signature, she established her career as the founder of luxury design curators Façonner. She became celebrated for her fashion editorial shoots with the world’s leading luxury houses and magazines, including Dior and Hermès, where her aesthetic, creative direction and narrative imagery, often inspired by her lineage and the dichotomy of what was 'expected of her', established her as an autonomous creative voice internationally and across London's fashion and social scene. On screen, her ability to create distinct worlds translated to television, where she both produced and starred in segments detailing the behind-the-scenes world of her shoots, alongside writing dedicated fashion columns for luxury titles. Under Façonner, she went on to pioneer London’s original 'Townhouse' concept for experiential brand curation and luxury world-building.
Dubbed an "aesthete" by international press, she went onto translate her vision of a multi-disciplinary universe into her luxury beauty brand CHES Editions, the multi award-winning clean haircare house featured in Vogue and Harper’s Bazaar.
Expanding her narrative into long-form media, Francesca is the creator, executive producer, and star of The Gloss List, a reality TV series telling the story of the building of a modern luxury beauty brand.
Façonner
Façonner, the luxury design curators founded by Francesca, became known for redefining how heritage fashion houses and emerging designers presented their creative identity. Through Façonner, she art directed editorial campaigns, and collaborated with some of the world's most iconic luxury maisons and platforms, crafting conceptual brand narratives marrying tradition with innovation. She also pioneered the London 'townhouse' model - an immersive exhibition space that brought artisanal luxury, community and design under one roof.
Music
Alongside her work in luxury and media, Francesca writes, produces and performs music under the name Ches Barrow, collaborating with some of the industry's most respected Grammy-winning engineers and producers. Her artistic sensibility informs every facet of her brand world - including composing the track for CHES Editions' national TV campaign. Music adds sonic dimension to her creative identity and her debut EP was praised as 'everything that makes people fall in love with music' - Wonderland Magazine.
CHES Editions
CHES Editions is Francesca's multi-award-winning clean-luxury beauty brand, recognised for its alt-natural formulations ('creators of some of the finest hair oils out there' - Harpers Bazaar), high-performance 100% naturally derived haircare and editorial visual universe. Built from a deep commitment to sustainability (Highly Commended Responsible Haircare Brand - Future Icons 2026) and sensory design, CHES Editions has been featured in Vogue, Cosmopolitan and Sheerluxe and praised for bridging the gap between luxury aesthetics and conscious innovation.
Press
Francesca and her work have appeared across leading luxury titles from Country & Townhouse to Tatler and Vogue. Her visual world, creative direction, and entrepreneurial journey continue to attract coverage across fashion, beauty and cultural media.
The Gloss List
Created and directed by Francesca (co-produced by Nick Samwell-Smith), The Gloss List is a London-based reality series exploring the making of a modern beauty brand. Blending founder storytelling, behind-the-scenes entrepreneurship, and an elegant, cinematic tone, The Gloss List positions at the intersection of beauty and media; and Francesca's expansion into long-form storytelling and entertainment.
Awards
CHES Editions has received industry recognition for its craftsmanship and innovation, including awards for product formulation and responsible beauty. These accolades reflect Francesca's dedication to raising the standard for clean luxury and her commitment to building brands with integrity, artistry and longevity.
Francesca Barrow: Selected Press
Francesca Barrow 'Chasing Zero' Charity Event, Tatler
Francesca Barrow 'La Vie en Vogue' for Essence Magazine
Francesca Barrow Fashion Gala, Tatler
Francesca Barrow on Getty Images
Francesca Barrow presents her Cover Shoot on Fashion Television
Francesca Barrow Fashion Gala on FTV
Francesca Barrow interview front row London Fashion Week, Fashion One TV